Hours is Yours skate shoes & more
With Hours is Yours, Bryan Herman and Dennis Martin have started their own skater-owned footwear company and offer a refreshing alternative when it comes to skate shoes. While many models from other brands are increasingly influenced by other sports, such as tennis or basketball, Hours is Yours shoes take on completely different themes. Hours skate shoes are inspired by fashion footwear like loafers and classic lounge wear, as well as technical know-how. The two founders provide the latter thanks to 15 years of experience in the skateboarding industry.
Shoes from Hours is Yours - between lobby and hand rail
Hours is Yours shows how the combination of skate and fashion can work. The Hours is Yours Cohiba, which is a skateable version of a penny loafer, is the perfect example for this. The Hours Callio also brings a familiar slip-on variation back to the skateboard, while you get a classic skate shoe silhouette with the Hours C71.
Hours is Yours skate shoes, which you can shop online at skatedeluxe, rely mostly on vulcanized construction, lightweight padding and strategically placed reinforcements - a minimalist style with maximum boardfeel.
Hours is Yours - Skateboarding in the first place
The approach that Herman and Martin take is clear, and is mirrored in the name of the brand. The temporal aspect aims at timeless styles and shoes. They're authentic products that draw inspiration from the past and aim to withstand future trends. In addition, the community idea of Hours is important: a company founded and led by skaters who put skateboarding first.
„We’re going inside out with everything we do and it starts with Skateboarders and Skateboarding first.“